Effective Date: 22 May 2021

Welcome to Denim Pumps. These Terms and Conditions govern your access to and use of our website, products, services, inquiries, orders, dealership communications, and all related business transactions. By using our website or purchasing any product from Denim Pumps, you agree to comply with these Terms and Conditions.


1. Company Information

Company Name: Denim Pumps
Business Type: Manufacturer of Submersible Pumps, Openwell Pumps, Monoblock Pumps, Motors, Wires, Cables, and Related Water Pumping Solutions.

Registered Office Address

Plot No. 240, Road No. 2, Kathwada GIDC,
Odhav Industrial Estate, Odhav, Ahmedabad,
Gujarat – 382430, India.

Contact Details


2. Acceptance of Terms

By accessing this website, placing orders, submitting inquiries, downloading brochures, communicating with our representatives, or using any Denim Pumps services, you acknowledge that:

  • You have read and understood these Terms and Conditions.
  • You agree to be legally bound by these Terms.
  • You are authorized to enter into legally binding agreements under applicable Indian laws.

If you do not agree with any part of these Terms, you must discontinue use of the website and services immediately.


3. Product Information

Denim Pumps manufactures and supplies various water pumping solutions including but not limited to:

  • Vertical Borewell Submersible Pumps
  • Openwell Submersible Pumps
  • Self Priming Pumps
  • Centrifugal Monoblock Pumps
  • Induction Motors
  • Mud & Sewage Pumps
  • Solar Pumping Systems
  • Pump Accessories and Spare Parts

All product images, specifications, descriptions, technical details, dimensions, flow rates, capacities, and performance data displayed on the website are for general informational purposes only and may vary depending on product upgrades, manufacturing improvements, voltage conditions, installation environment, and operational factors.

Denim Pumps reserves the absolute right to:

  • Modify product specifications without prior notice.
  • Discontinue products at any time.
  • Change product designs, colors, packaging, branding, or technical configurations without liability.

4. Pricing and Payments

  • All prices are subject to change without prior notice.
  • GST and other applicable taxes shall be charged additionally unless specifically mentioned.
  • Prices displayed online are indicative only and may vary based on dealer location, transport cost, quantity, customization, and market conditions.
  • Final invoicing value shall prevail over website pricing.

Denim Pumps reserves the right to:

  • Reject any order due to pricing errors.
  • Refuse bulk orders without explanation.
  • Cancel suspicious or unauthorized transactions.

5. Orders and Acceptance

Submission of an inquiry or order request does not constitute final acceptance.

An order shall be considered accepted only when:

  • Payment is received (where applicable),
  • Stock availability is confirmed,
  • Official invoice or dispatch confirmation is issued by Denim Pumps.

Denim Pumps reserves the unrestricted right to:

  • Accept or reject any order,
  • Limit quantities,
  • Delay dispatch due to operational requirements,
  • Cancel orders due to stock unavailability, pricing errors, transport issues, technical issues, or force majeure conditions.

6. Shipping and Delivery

  • Delivery timelines are estimated and not guaranteed.
  • Transit delays caused by transport agencies, natural disasters, strikes, government restrictions, weather conditions, or third-party logistics providers shall not create liability against Denim Pumps.
  • Risk and responsibility of goods transfer to the buyer upon dispatch from our factory/warehouse.

Customers are advised to inspect goods immediately upon delivery.

Any physical damage, shortage, or packaging issue must be reported within 24 hours of delivery with proper photo/video evidence.


7. Warranty Terms

Denim Pumps products may carry limited warranty coverage subject to specific product categories and warranty conditions mentioned on invoices or warranty cards.

Warranty shall become void in cases including but not limited to:

  • Dry running
  • Voltage fluctuation damage
  • Improper installation
  • Unauthorized repair
  • Physical damage
  • Water contamination
  • Burnt winding
  • Use beyond recommended capacity
  • Improper electrical connection
  • Use of non-standard accessories
  • Tampering with serial numbers or labels

Warranty decisions made by Denim Pumps technical team shall be final and binding.

Under no circumstances shall Denim Pumps be liable for:

  • Crop loss,
  • Water shortage,
  • Business interruption,
  • Labor charges,
  • Installation/removal expenses,
  • Indirect or consequential damages.

8. Dealer and Distributor Policy

Dealers, distributors, retailers, and channel partners are independent business entities and not employees or legal representatives of Denim Pumps.

Denim Pumps shall not be responsible for:

  • Unauthorized commitments made by dealers,
  • Third-party pricing promises,
  • Local service assurances,
  • External marketing claims,
  • Verbal warranties not approved by the company.

Only written commitments issued directly by Denim Pumps management shall be legally valid.


9. Intellectual Property Rights

All content available on the website including:

  • Logos,
  • Product names,
  • Technical drawings,
  • Catalogs,
  • Product images,
  • Videos,
  • Website design,
  • Graphics,
  • Marketing materials,
  • Brochures,
  • Brand identity,

are the exclusive intellectual property of Denim Pumps and protected under applicable intellectual property laws.

Unauthorized copying, reproduction, distribution, modification, or commercial use is strictly prohibited without prior written consent.


10. Website Usage Restrictions

Users shall not:

  • Attempt unauthorized access to the website,
  • Upload malicious software,
  • Misuse inquiry forms,
  • Conduct fraudulent activities,
  • Copy technical data for competitive use,
  • Use the website for unlawful purposes.

Denim Pumps reserves the right to block access and initiate legal proceedings against violators.


11. Limitation of Liability

To the fullest extent permitted under applicable law, Denim Pumps shall not be liable for:

  • Direct or indirect damages,
  • Financial losses,
  • Data loss,
  • Business interruption,
  • Loss of profits,
  • Delay-related damages,
  • Agricultural losses,
  • Installation failures caused by third parties.

Maximum liability, if any, shall not exceed the invoice value of the purchased product.


12. Indemnification

You agree to indemnify and hold harmless Denim Pumps, its owners, employees, staff, affiliates, distributors, and representatives against any claims, losses, damages, legal actions, liabilities, or expenses arising from:

  • Violation of these Terms,
  • Misuse of products,
  • Unauthorized modifications,
  • Illegal usage,
  • Third-party disputes,
  • Negligence by buyer or installer.

13. Force Majeure

Denim Pumps shall not be held liable for failure or delay in performance caused by events beyond reasonable control including:

  • Natural disasters,
  • Floods,
  • Fire,
  • Pandemic,
  • Government restrictions,
  • War,
  • Transport disruption,
  • Labor strikes,
  • Power shortages,
  • Industrial disturbances.

14. Governing Law and Jurisdiction

These Terms and Conditions shall be governed and interpreted in accordance with the laws of India.

Any dispute arising out of or relating to these Terms, products, services, transactions, or business dealings shall be subject exclusively to the jurisdiction of competent courts located in Ahmedabad, Gujarat only.

The parties expressly agree that Ahmedabad, Gujarat shall be the exclusive legal jurisdiction venue, regardless of customer location, dealer location, or place of delivery.


15. Dispute Resolution

Before initiating legal proceedings, parties shall first attempt amicable resolution through written communication within 30 days.

If unresolved, disputes shall be referred to arbitration under the Arbitration and Conciliation Act, 1996.

  • Arbitration venue: Ahmedabad, Gujarat
  • Language: English
  • Decision of arbitrator shall be final and binding.

16. Privacy and Data Usage

By using this website, you consent to the collection and use of business/contact information submitted through forms, calls, emails, WhatsApp communication, dealership applications, and inquiry submissions.

For detailed information, please refer to the Privacy Policy available on our website.


17. Modification of Terms

Denim Pumps reserves the right to modify, update, amend, or replace these Terms and Conditions at any time without prior notice.

Continued use of the website or services after updates constitutes acceptance of revised Terms.


18. Contact Us

For any legal, commercial, dealership, warranty, or product-related inquiries, please contact:

Denim Pumps

Plot No. 240, Road No. 2, Kathwada GIDC,
Odhav Industrial Estate, Odhav, Ahmedabad, Gujarat – 382430, India.